Saks Off Fifth

When consulting for Saks Off Fifth, crafting compelling editorial emails that resonate with an elevated value audience is the goal. These emails are more than communications; they are insightful content with impactful trend news and promotions designed to engage, inform, and drive clicks. Smart and catchy subject lines ensure each email piques their interest at very first glance. Beyond these day-to-day tasks, concepting key quarterly initiatives encompasses everything from ideating campaigns for loyalty program launches to curating seasonal promotions. The objective is always to create strategic and cohesive narratives that bolster brand loyalty, enhance customer engagement, and boost sales.